A concentrated build-out of your Google Business Profile — the most underutilized local SEO asset most businesses have. Categories, services, attributes, description, weekly post schedule, photo strategy, and Q&A seeding configured correctly in one sprint. A fully optimized GBP improves local pack visibility, map rankings, and AI-generated local answer citations simultaneously.
Most Google Business Profiles are 40% complete. One category selected. No services listed. No attributes configured. A description written in 2019. No posts in six months. No answered Q&A. This is common — and it’s a significant missed opportunity, because Google’s local pack algorithm weights GBP completeness directly.
The GBP Optimization Sprint completes everything in one focused pass and sets up a sustainable weekly post cadence so the profile doesn’t go stale again.
What the Sprint Covers
- Category optimization — Primary and up to 9 secondary categories selected for maximum local pack coverage
- Services listing — All services added with descriptions optimized for local search queries
- Attribute configuration — All applicable attributes (payment methods, accessibility, certifications, amenities) enabled
- Business description — 750-character keyword-rich description rewritten for local SEO
- Q&A seeding — 5 high-value questions added and answered (reduces junk Q&A and signals completeness)
- Photo strategy — Recommended photo types and naming convention for ongoing photo uploads
- 4-week post calendar — First month of GBP posts written and scheduled (one per week)
- NAP audit — Name, Address, Phone verification against your website and key directories
Pricing
| Package | Includes | Price |
|---|---|---|
| Sprint | Full optimization, no posts | $199 |
| Sprint + Posts | Full optimization + 4-week post calendar written and scheduled | $299 |
| Sprint + Posts + Schema | Everything + LocalBusiness schema on your WordPress homepage | $399 |
Get Your Google Business Profile Fully Optimized
Share your GBP URL (or business name and city) and your website URL. We’ll audit the current state and confirm scope within 1 business day.
Email only. No commitment to reply. Turnaround quoted within 1 business day.
Frequently Asked Questions
Do you need access to our Google Business Profile account?
Yes — we need manager access to your GBP to make changes. You add us as a manager, we complete the sprint, and you remove access afterward if preferred.
How quickly will GBP optimization improve local rankings?
GBP changes are indexed quickly — most category and attribute updates reflect in local pack results within 1–2 weeks. Post activity and completeness improvements compound over 60–90 days.
Does this work for service-area businesses without a storefront?
Yes. Service-area businesses (no public address) are fully supported. We configure the service area correctly and hide the address per Google’s guidelines for SABs.
Last updated: April 2026
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