Social Media Operations with Metricool | Tygart Media

Social Media Operations

Your social media is scheduled
when you remember.
That’s the problem.

Inconsistent posting kills reach. A properly set up Metricool pipeline — connected to your content workflow, running on a real schedule — fixes that without adding a social media manager to your payroll.

Tell us what you need →
See what’s included

Metricool Setup
Multi-Brand Management
Canva Pipeline
Google Business Profile
Analytics Configuration
Content Calendar
API Integration
Posting Schedule
Metricool Setup
Multi-Brand Management
Canva Pipeline
Google Business Profile
Analytics Configuration
Content Calendar
Small Businesses

You post when you remember. Your competitors post every day.

A properly scheduled Metricool pipeline posts for you whether you remembered to or not — Instagram, Facebook, LinkedIn, and Google Business Profile on a real schedule.

Agencies

You’re managing client social from a mix of native apps and memory.

Metricool’s multi-brand workspace gives you one dashboard for all client accounts, unified analytics, and a scheduling interface fast enough to actually use.

Content Operations

You produce content but social distribution is an afterthought.

A Metricool pipeline connected to your content workflow turns social distribution from a manual step into something that happens automatically.

Most businesses have a social media presence. Almost none have a social media system.

The difference is visible in the posting history. A presence posts when someone has time or feels inspired. A system posts on schedule, across every platform, with content planned in advance and produced in the right format for each platform.

We run Metricool for multi-brand social scheduling daily. We use the API for automated content distribution, the Canva integration for fast visual production, and the analytics to know what’s actually working. The setup takes a few hours. The pipeline runs for years.

A working social media pipeline. Not a tutorial on how to build one.

Every engagement ends with Metricool fully configured, platforms connected and verified, posting schedule established, and first month’s content calendar populated.

Investment
$500 – $2,000
Setup + optional ongoing management

  • 01

    Metricool account and brand setup

    Account creation or audit, brand workspace structure configured for your business or client portfolio, plan selection matched to your actual needs.

  • 02

    Platform connections and verification

    All social platforms connected and tested — Instagram, Facebook, LinkedIn, Twitter/X, Google Business Profile, TikTok, Pinterest as applicable.

  • 03

    Canva integration and visual workflow

    Canva connected with branded templates for each platform’s dimensions. The design-to-schedule workflow documented and ready to use.

  • 04

    Posting schedule and best-time configuration

    Optimal posting times configured from historical data. Weekly cadence established. First month’s content calendar framework built out.

  • 05

    Analytics setup and reporting baseline

    Dashboard configured, competitor accounts added, baseline metrics documented. Monthly reporting template established.

  • 06

    Handoff and ongoing options

    Full walkthrough of the scheduling workflow and analytics review process. Optional ongoing management at a monthly rate.

01

Conversation

We talk through your platforms, brands, and what consistent social media would actually look like. 30 minutes.

02

Setup

We configure Metricool, connect platforms, build Canva templates, and establish your posting schedule. 2–3 days.

03

First month

We populate the first month’s content calendar so you’re posting from day one, not staring at an empty scheduler.

04

Handoff or manage

You take over with a working system — or we keep running it for you at a monthly rate. Your choice.

Will Tygart
Tygart Media

I use Metricool daily across multiple brands. I know the tool at a level most tutorials don’t cover.

Tygart Media manages social scheduling across multiple brands using Metricool as the primary scheduling platform. We use the API for automated content distribution, the Canva integration for visual content production, and the analytics layer for monthly performance reporting.

We’ve evaluated every major social scheduler. We use Metricool because it hits the right balance of feature depth, multi-brand capability, and API access at a price point that makes sense for small business and agency operations.

Based in Tacoma, WA. Happy to talk through whether this is the right fit before you commit to anything.

Multi
Brand daily use
API
Connected pipeline
GBP
+ all major platforms

Tell us what platforms you’re on
and what’s not getting posted.

Tell us your platform mix, how many brands you’re managing, and what’s falling through the cracks. We’ll tell you honestly what the right setup looks like.

Email Will directly →

wtygart@gmail.com — No pitch deck. No sales sequence. Just a real reply.